DigiBrand

Athletes learning to manage their own digital identity — before the federation does it for them, badly.

Editorial note

§ 1Athletes are now public figures earlier in their careers than ever, and more of them make a living from the digital part of that career than from the sporting part. DigiBrand is the curriculum federations should have written ten years ago and did not.

§01
Athlete curriculum, 20 hours
§02
Federation toolkit
§03
Ethics protocol for agent relations

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If any of the above quickens your pulse, or if you suspect we are mistaken about something important, we would like to hear from you. Letters to the editor are read carefully and replied to in person.

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— Collective Innovation

Oslo, Spring Edition · MMXXVI